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Social Reporting & Insights

See what works, cut what does not, and scale what moves revenue.

Clarity That Drives Better Decisions

Our Social Reporting and Insights program turns noise into signal. We build an insights dashboard, align a KPI framework, and enforce UTM governance and campaign tagging so results are trustworthy. With attribution modeling, cohort analysis, and content performance analysis, you get social analytics that guide budget, creative, and channel growth.

KPI definitions and goal ladders by funnel stage
Looker Studio dashboards for executives and operators
Clean UTM governance and data hygiene across teams
Attribution modeling and cross channel reporting
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Why Choose RedSprout Digital

We combine strategy, design, and engineering to deliver sites that look premium and sell better.

Trustworthy Data

Governance, tagging, and QA so numbers match reality.

Actionable Insights

Highlights, not dumps—what to start, stop, and scale next.

Revenue Connection

Models that connect reach and engagement to pipeline and social ROI.

Speed to Clarity

Dashboards and cadences that keep the team aligned every week.

KPI Framework and Targets
Define north-star, leading, and lagging metrics with thresholds and alerts.
Dashboards and Reporting
Executive and channel views in Looker Studio dashboards with drill-downs and annotations.
Attribution and Cohorts
Pragmatic attribution modeling, cohort analysis, and assisted-conversion views for reality-based decisions.
Insights and Forecasting
Creative and content performance analysis, audience insights, and projections that guide budget.
Our approach

How We Turn Data into Decisions

Four focused pillars make reporting reliable, readable, and revenue-aware.

Define the KPI Framework
Map metrics to business goals by stage—reach, engagement, traffic, leads, and revenue—with clear targets.
Engineer the Data Layer
UTM governance, campaign tagging, and connector setup with QA so social analytics stay clean.
Build the Insights Dashboard
Fast executive views plus operator drill-downs with annotations, comparisons, and trend alerts.
Analyze and Act
Monthly attribution modeling, cohort analysis, and recommendations—what to scale, pause, or test next.
how it work?

A Clear Path from Setup to Signal

This cycle ensures accurate tracking, useful dashboards, and consistent decisions that improve performance.

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1

Discovery

Audit metrics, tagging, and current reports; identify gaps and alignment issues.
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2

Plan

Lock the KPI framework, events, UTMs, and dashboard specs with owners and cadence.
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3

Implement

Deploy tracking, build Looker Studio dashboards, and validate data hygiene.
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4

Review and Improve

Deliver monthly findings with actions, run cross channel reporting, and iterate models.

Ready for Reporting You Can Trust?

Share your goals and current stack. We will deliver a Social Reporting and Insights roadmap with timelines and expected impact.

    Frequently Asked Questions

    Some frequently asked questions about the service that you may have questions about

    Which KPIs matter most for social?
    Tie metrics to stages: reach for awareness, clicks and sessions for traffic, leads for pipeline, and revenue for social ROI.
    Do you integrate multiple channels into one view?
    Yes. We provide cross channel reporting so paid, organic, and referral activity can be compared and combined.
    How do you keep data accurate across teams?
    Strict UTM governance, shared templates, and regular data hygiene checks keep analytics clean.
    Can you show what content drives revenue?
    Yes. Content performance analysis with attribution modeling links posts and creatives to conversions.
    How often will we get insights?
    Weekly highlights for operators and a monthly narrative with actions, tests, and forecasts for leadership.
    See More And Ask Questions With Us!